Friday, November 10, 2006

The Los Angeles Times vs. the Tribune



Personally, I'd like to see the Times to maintain its excellence in journalism. This may sound like the Time's (editors and staff) current position to the downsizing request from the Tribune. However, we somehow need to face that this is a business decision. No matter who's going to run this newspaper in the future, as long as it will be ran as a for-profit organization, they will be facing the cost-profit issue again in a few years.

At the current age of online media, how to profit from quality in journalism remains a challenge for many newspapers. Will online ads revenue be able to reimburse the profit loss from declining sales of paper copies? Will targeted ads such as those run in Google improve the advertising rate?

Let's hope the best.

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